Nestled along a golden stretch of the Hauraki Gulf, Browns Bay is the quintessential seaside town – relaxed, vibrant, and full of character. Just 30 minutes from Auckland’s CBD, our stunning beachfront is the backdrop to a thriving commercial heart, where more than 300 businesses make up the largest town centre in East Coast Bays.
From stylish retail to everyday services, light industry and automotive to artisan offerings, Browns Bay has it all. Our high street is home to local, independently owned businesses who pride themselves on offering something unique, personal and genuine. The community here is warm and loyal, and constantly evolving with modern apartments and townhouses rising alongside long-established homes, reflecting a lifestyle that blends beachside ease with contemporary living.
Browns Bay is a treasure trove of dining and retail delights. Savour handmade ice creams in extraordinary flavours; enjoy a world of international cuisine; or relax with a coffee from one of over sixty cafés and restaurants. Shop for boutique fashion, bespoke jewellery, premium beauty services and pre-loved gems, all within a few minutes’ walk of the shore.
Eat. Shop. Explore. Discover.
Browns Bay is a treasure trove of dining and retail delights. Savour handmade ice creams in extraordinary flavours, enjoy a world of international cuisine, or relax with a coffee from one of over sixty eateries. Shop for boutique fashion, bespoke jewellery, premium beauty services and pre-loved gems, all within a few minutes’ walk of the shore.
Pet-friendly and People-focused
Bring your four-legged friends. They’re more than welcome here and often just as pampered! Browns Bay is a place where locals greet each other by name, where visitors are treated like neighbours, and where there’s always something happening, from vibrant community events to weekend markets.
Feel like you’re on holiday every day
Whether you’re visiting for the day or planning to stay longer, we invite you to experience what makes Browns Bay so special. Local charm, stunning scenery, and a community spirit that’s second to none.
LIVE. LAUGH. ENJOY. BROWNS BAY.
October 2025
Spring has burst into Browns Bay and the countdown to summer is officially on! Our seaside town is already buzzing [...]
August 2025
Winter in Browns Bay: A Time to Come Together We're now deep into winter and, in a seaside town like [...]
October 2024
Spring is such a positive time of year. It heralds the arrival of warmer temperatures, extra sunlight hours, and a [...]
August 2024
Winter is well and truly upon us and we have had some stunning blue sky crisp days, balanced with stormy, [...]
June 2024
Autumn brought more changes to the town centre, including welcoming new businesses. Just Tech at 87-101 Clyde Road specialises in [...]
Rocking Out With Rumpus Machine
How one local band is shredding the classics and amassing legions of fans worldwide. By Lizzie Brandon. The Jackson 5, [...]
April 2024
We have certainly had our fair share of new businesses opening in Browns Bay over the past year. They have [...]
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